Digital Marketing & Social Media

In the digital marketing ecosystem, every post, ad, and landing page has a role to play. They work together to build recognition, spark engagement, and move people toward action.

My work blends strategy and storytelling with a sharp eye for design. I develop content systems that are both structured and flexible so that brands show up consistently without feeling repetitive. My approach is about creating the right moments, in the right places, with a clear point of view and purpose.

Social Media

Samples of social media posts created for EMPSON Wines + Spirits to showcase their portfolio of products.

Social media post showcasing the work and impact of the Anishnawbe Health Foundation.

Social media post showcasing the history of Anishnawbe Health Toronto, building up to the grand opening of their new centre.

A pinnable social media post explaining the work of the Anishnawbe Health Foundation.

A sample of social media posts created for Frontline Real Estate Services.

A selection of Instagram reel cover/format templates created for the Student Commission of Canada.

An Instagram carousel template created for the Student Commission of Canada to spotlight specific programs and their impact.

An Instagram carousel template created for the Student Commission of Canada to spotlight specific takeaways from events and reports.

An Instagram carousel template created for the Student Commission of Canada to advertise upcoming events.

A snapshot of Understory Wellness’s Instagram profile, showcasing the visual identity rolled out on social media. Click the image to read a case study about Understory Wellness and building trust through branding.

Websites & Display Ads